“Entering into New York City is a huge moment for any brand. Through its mix of healthy and convenient meals, physical exercise and community connectedness, the brand aims to promote a culture of living and eating well, or “Living Crisp.”
Since its inception in 2016, the Minnesota-based company has consistently doubled its location count year-over-year, and the entry into this particular market symbolizes a very important turning point for the growth of the brand.įounded by wellness industry veteran and franchising expert Steele Smiley, CRISP & GREEN not only serves chef-crafted salads, grain bowls, smoothies, acai bowls, and breakfast, but also provides complimentary fitness programming to its guests by partnering with local fitness instructors. Debuting in the popular NoMad neighborhood, this location also marks the company’s entry into its tenth state, with ten additional states scheduled to open before the end of the year. NEW YORK-( BUSINESS WIRE)-In its most significant expansion period yet, CRISP & GREEN is set to open in one of the greatest cities in the world, New York City.
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